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Every development that matters in tequila, reported straight and attributed to its source.

September 12, 2026
Market Wire via Men's Journal ↗
Balcones Founder Chip Tate Now Makes Tequila and Mezcal for Foley

Chip Tate, the whiskey pioneer behind Balcones, has built two new agave spirits for Foley Family Wines & Spirits: Gran Nota tequila and Penumbra Mezcal.

Related: Tequila El Mexicano
September 11, 2026
Culture Wire via Disney Fanatic ↗
EPCOT's Mexico Pavilion Loses Its Last Resident Artisan

Disney closed the Oaxacan wood carving stand in EPCOT's Mexico Pavilion on August 31, 2026, ending a 24 year run for carver Alba Hernandez Santiago.

Market Wire via Hospitality Biz India ↗
Campari Brings Espolòn Tequila to the Indian Market

Campari Group has launched its Espolòn Blanco, Reposado and Añejo tequilas in Mumbai, Goa, Delhi-NCR and Bengaluru, trade press confirmed this week.

September 10, 2026
Sustainability Wire via Dezeen ↗
Cuemái Turns Tequila Fiber Waste Into Tequilana Tex Fabric

Design outlet Dezeen profiled Tequilana Tex, a textile that London startup Cuemái engineers from agave fiber discarded after tequila distillation in Jalisco.

Market Wire via The Upcoming ↗
Pantalones Tequila Widens UK Retail Reach

Pantalones Organic Tequila, co-founded by Matthew and Camila McConaughey, is now sold at Waitrose and specialist UK retailers around Mexico's September 16 holiday.

September 9, 2026
Market Wire via The Spirits Business ↗
Blended Blue Tequila Bets Its Pitch on Price and Blending

Charles Durazo's blended-only tequila brand launched at $125 to $135 a bottle in June 2026 and is now expanding nationwide.

Market Wire via marketwatchmag.com ↗
Tequila And Mezcal Still Rule Bars As National Sales Slip

Bartenders report agave spirits still dominate menus in 2026, even as DISCUS data show tequila and mezcal's first annual dollar decline in years.

Related: Tres Agaves
Sustainability Wire via Global Drinks Intel ↗
Komos Co-CEO Betts Expands Tequila Waste Alliance

Richard Betts tells Global Drinks Intel that Tequila Komos is scaling its agave-waste program into a 50-plus member producer alliance called Tierra en Común.

Related: Komos
September 8, 2026
Culture Wire via Campaign UK ↗
Jose Cuervo Recasts Tequila Beyond the Party Shot

Proximo Spirits and agency Creature London unveiled a 2024 campaign aiming to move Jose Cuervo past its party-shot reputation.

Related: Siete Leguas
Market Wire via umlconnector.com ↗
Sazerac Takes a Stake in Kendall Jenner's 818 Tequila

Sazerac's April 2026 investment gives 818 Tequila exclusive U.S. distribution, as a Florida class action over its agave claims remains unresolved.

Related: 818
Market Wire via PR Newswire ↗
Playa Dia Launches Luxury Tequila in a Seashell Bottle

PLAYA DIA, a new premium tequila brand founded by Rachel Forbes and Dennis Cisterna, launched Sept. 8 with a Blue Weber Agave blanco in a seashell bottle.

September 7, 2026
Culture Wire via MediaPost ↗
Espolòn Tequila Launches 'Ride the Rooster' Global Campaign

Campari's Espolòn Tequila debuted a global campaign on August 25, 2026, positioning premium tequila against exclusivity, as its sales outpace the category.

Related: Espolòn
Culture Wire via Vogue Australia ↗
Bassike and 1800 Tequila Release Limited Denim Jacket

Bassike is selling an 18-piece denim jacket made with 1800 Tequila, its dye and stitching drawn from Jalisco's agave country.

September 6, 2026
Culture Wire via PaperCity Magazine ↗
Clase Azul Tequila Dinner Set for Emilia's in Fort Worth

Emilia's at The Crescent Hotel Fort Worth pairs a four-course menu with four Clase Azul agave spirits on September 23, PaperCity reported.

Related: Clase Azul
Sustainability Wire via Universidad de Guadalajara ↗
UdeG Lab Turns Tequila Agave Waste Into a Biotextile

CUAAD researchers in Guadalajara built a patent-pending biotextile from tequila agave waste, now shown as garments at a Leipzig museum.

July 13, 2026
Analysis Daniel Cho · 6 min read
Is Collectible Tequila a Real Asset Class?

A $35,000 auction result has the trade asking whether rare agave is the next rare whisky. The answer is: partly.

July 9, 2026
Analysis Daniel Cho · 8 min read
The Great Agave Reckoning

A record surplus has flipped tequila's economics overnight. Here's what cheaper agave really means for what ends up in your glass, and who's quietly cutting corners.

July 6, 2026
Analysis Elena Márquez · 7 min read
100% Agave: What the Label Won't Tell You

The phrase sounds like a guarantee. It is a floor, not a ceiling, and the gap is where the label goes quiet.

July 4, 2026
Analysis Sofía Reyes · 6 min read
How to Taste Tequila Like a Judge

A repeatable method for evaluating any tequila, the same framework our blind panel uses to score the database.

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