Five rules, no exceptions.
We accept no payment, sponsorship, travel or product placement from any producer, importer or distributor.
No commercial relationship of any kind can create, change or protect a score or a Verified Pure badge. Badges are earned in the lab and the glass.
Reporting that begins elsewhere is summarized, credited and linked. We never republish another outlet's work as our own.
Clearly labeled, visually distinct, never adjacent to a score, and never from a producer.
If a writer has any connection to a subject, the piece says so in the piece.